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Go-live and afterChange management and adoption

Usage is not adoption

A usage dashboard tells you that people open the tool. Adoption means it has changed how they work, and for that you have to listen as well as count.

Ionut Ilasi3 min read

Two ways of knowing

To follow adoption after a release, I use two sources together: a usage-monitoring application and regular communication with the users. Neither is enough alone. The first tells me what is happening. The second tells me why, and what the users still need.

Adoption does not happen at go-live. Training and communication before go-live matter, but the real test comes in the weeks after, when the old way of working is still one click away. I plan to stay close in that period instead of moving on.

What usage numbers can and cannot say

Monitoring is good at showing where use is growing, where it is flat and where it has dropped. It shows which parts of the tool nobody touches and which groups of users have not arrived yet. That is a useful map of where to look.

But usage is not the same as adoption. Usage shows that people open the tool. Adoption shows that it changed how they work. A team can log in every day because it is required to, and still keep its real work in a spreadsheet on the side. The dashboard will look healthy while the change has not happened.

A login is a fact. Adoption is a change in habit.

Talking to users on a rhythm

That is why I keep up regular communication with the users, to see what further needs they have. I mean a rhythm, not a single survey after go-live: short, recurring conversations with the people who use the tool most, and with the ones who use it least. A few questions tend to be enough:

I talk to the people who use the tool every day, to their managers, and to the people who were expected to use it and did not. The last group often teaches the most.

Connecting the two

I read the conversations against the numbers. When a user says a step is awkward and the monitoring shows people dropping out at that step, I have an item worth fixing. When the numbers fall in an area and nobody can explain why, that is a reason to ask more people.

Both sources feed the same places: the backlog and the status report. That way the steering committee hears about real needs and real usage together, and decisions about the next phase rest on more than a feeling.

It also keeps the project honest. Go-live is where delivery ends on paper. Adoption is where the work starts to pay back, and it only does so if somebody keeps asking. I would rather hear an uncomfortable answer in month two than find it in a benefits review a year later.

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